The Development of the Artist-Fan Engagement Model
Location
Bunch Library Multimedia Hall
Start Date
4-3-2020 3:00 PM
End Date
3-2020 3:15 PM
Publication Date
Spring 3-4-2020
Description
The Artist-Fan Engagement Model was developed in 2012 to help explain the relationship between music artists and their fans. The model, based on hedonic consumption and parasocial interaction theory, explores how the effects of music and artist drive fan engagement through access or ownership of recorded music. This presentation will highlight the development of the original model, along with initial study results. A second round of the original study will be implemented in Fall 2020 in order to determine if elements within the model have significantly changed.
Recommended Citation
Stewart, Sarita, "The Development of the Artist-Fan Engagement Model" (2020). enLightening Talks. 6.
https://repository.belmont.edu/enlightening/Spring_2020/multimedia_hall_spring_2020/6
Stewart Audio
Stewart Enlightening Talks at Lila 030420.pptx (114990 kB)
Stewart Slides
The Development of the Artist-Fan Engagement Model
Bunch Library Multimedia Hall
The Artist-Fan Engagement Model was developed in 2012 to help explain the relationship between music artists and their fans. The model, based on hedonic consumption and parasocial interaction theory, explores how the effects of music and artist drive fan engagement through access or ownership of recorded music. This presentation will highlight the development of the original model, along with initial study results. A second round of the original study will be implemented in Fall 2020 in order to determine if elements within the model have significantly changed.