Publication Date
Spring 1-1-2025
Presentation Length
15 minutes
College
College of Liberal Arts & Social Sciences
Department
Public Relations, Department of
Student Level
Undergraduate
SPARK Category
Research
Faculty Advisor
Dr. Christie Kleinmann
WELL Core Type
Occupational Wellness
SPARK Session
11:45 AM to 12:45 PM
Presentation Type
Talk/Oral
Summary
The purpose of this study is to analyze how project-based learning in a service-oriented event impacts students’ understanding of a career field and the organizations associated with that field. Qualitative and quantitative methods were used before, during, and after the event to measure student beliefs about service and understanding of the public relations industry. Triangulated quantitative and qualitative testing suggests that project-based service-learning increases student understanding of the industry in 60% of participants while involvement increases student engagement in the sponsoring organization by 7%, with participation heavily attributed to internal and external motivators such as fulfilling social obligation and pursuing networking opportunities.
Recommended Citation
Love, Anna J. and Green, Ryleigh, "The Impact of Project-Based Service-Learning on Student Career Readiness" (2025). SPARK Symposium Presentations. 439.
https://repository.belmont.edu/spark_presentations/439